
Are you a Maine business owner who wants to be able to operate your company under an assumed name? If so, consider acquiring a doing business as (DBA) name.
How do you obtain a DBA name for your Maine company, and how are you allowed to use your new name? In this guide, we’ll walk through every detail of the DBA acquisition process in this state.

Guru Tip: It’s important to understand that a DBA does not offer limited liability protection as the LLC does. The LLC is the most popular entity for small businesses and is easy to set up – by doing it yourself or hiring an LLC website.
How Do I File a Maine DBA?
In Maine, the process for getting a DBA can vary based on your business type. However, for all businesses, the first step is to run a business name availability search with the Maine Secretary of State, which you can do using this convenient tool on their website.
This ensures that your desired business name is available, and hasn’t already been claimed by another business in the state.
If your filing on behalf of an LLC, the process is pretty simple. You will need to fill out the Statement of Intention to Do Business Under an Assumed or Fictitious Name. This form will require the following information: Once you finish filling out this form, you’ll need to include a check for $125 made payable to “Secretary of State.” Then, you can mail the form and the check to the Secretary of State’s office, which is located at: Secretary of State Division of Corporations, UCC and Commissions 101 State House Station Augusta, ME 04333-0101
Get Your Business Domain
To fully embrace the business name, register your URL. With GoDaddy you’ll be able to quickly build a company website so that nobody else can use or take it.
What is a Maine DBA?
For sole proprietorships and general partnerships, a DBA enables you to use a name other than the owner’s personal name. For limited liability companies and corporations, DBAs allow you to use multiple names to officially refer to your business activities.
There are many different reasons for Maine companies to acquire ‘doing business as’ names.
- For sole proprietorships and partnerships, they can make your company sound more professional than simply using your own name. You can also open a bank account using your DBA, which can not only help you keep your business and personal assets separate, but customers often have a higher comfort level writing out a check to a business name rather than to an individual’s personal name.
- For corporations and LLCs, DBAs are frequently used to give the company the option of using different names for separate product lines. Another common usage of a DBA is to distinguish satellite businesses from your main company. Restaurant owners love to do this, as for example it can help a fine-dining establishment open a fast-casual spin-off restaurant without affecting customers’ perceptions of the original location. Whether you want to create this separation for marketing or accounting purposes (or both), a doing business as name gives companies options that they wouldn’t otherwise have.
In short, a DBA in Maine allows businesses to communicate their image and express themselves in different ways without having to actually form a new business to do so.
How Long Does a Maine DBA Last?
Unlike many other states, Maine does not set an expiry date for DBAs. However, if you wish to dissolve your business or no longer intend to use your DBA, you must file a Statement of Termination of an Assumed or Fictitious Name with the Secretary of State.
Should I Hire a Professional DBA Filing Service?
If you’d rather not fill out the paperwork and register for a DBA yourself, there are plenty of reputable companies offering a service. For a fee, these services will assemble the relevant paperwork and submit it to your state, and all you have to do is supply them with some basic information.
While hiring a DBA service can save you some time, there are probably better ways to use your budget. In other states, the process can be more complicated, but the forms are pretty simple in Maine, so you could probably just file for it yourself. That said, if you’re just too busy to handle any more tasks, most service providers (Ex: LegalZoom) charge a fair rate for this service.
Conclusion
The doing business as name, or DBA for short, is one of the most simple business filings for Maine entrepreneurs. The process to acquire one is quite straightforward, and you can begin using your new assumed name as soon as the state completes your filing.
We hope this article answered your questions about how to file a Maine; DBA!
Frequently Asked Questions
Q: Does a DBA provide any legal protections?
A: No, registering a DBA does not legally protect you or your business. If you’re seeking personal asset protection, you might want to look into forming a corporation or a limited liability company rather than just acquiring a DBA name.
Q: Does a DBA need a registered agent?
A: A registered agent is not a legal requirement for sole proprietorships or general partnerships that acquire DBA names. However, limited liability companies and corporations do require a registered agent whether they have a DBA or not.
Q: Can someone else register a business using the same name as my DBA?
A: Filing a DBA does not give your business exclusive rights to your assumed name. If someone wants to use the same name, and they form an LLC or corporation with it, they are legally allowed to take your name for themselves.
Q: Does the state of Maine require publication of a DBA name?
A: No, Maine does not require you to publish your DBA name.